Kendall Jenner has had her fair share of high-profile relationships with athletes, something she poked fun at in a recent Super Bowl ad she did for Fanatics, an online sportsbook company.

“Any basketball player who dates me kind of hits a rough patch,” she says in her first-ever Super Bowl ad. “While the world’s been talking about it, I’ve been betting on it. How else do you think I can afford all this… modeling!?” she jokes with a laugh before showing off purchases the audience is meant to assume are from winning her bets.

“This pool, basketball boyfriend one missed the playoffs,” she says. “Guess nobody was getting a ring in this house.”

“Do you like this bad boy? Boyfriend number two flopped right out of the league,” she said of a vintage sports car.

“Thanks, boyfriend three!” as she boards a private jet to head to San Francisco for the 2026 Super Bowl. “But today, it’s time to bet on something new. Football players.”

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One of her former flames, Devin Booker, who showed off his love of vintage cars in an Architectural Digest tour of his house, used the ad as an opportunity to get flirty online.

“I bet a million the Seahawks get that ring before you do @kendalljenner,” he commented on Instagram. When Jenner responded by asking him how his ankle was, he wrote back, “Come rub it,” flirtatiously.

 

However, it wasn’t long after the exchange when Jenner found herself linked to another star athlete of a different sport. A picture went viral on Twitter that appears to show a screenshot from Cincinnati Bengals quarterback Joe Burrow’s Instagram account that shows him across the dinner table from Jenner, as she hides behind a wine glass.

Closer inspection of the pic reveals that it’s AI, but it would appear that Jenner got wind of it. Even after Booker’s public Instagram comments, Jenner made an appearance on the Jimmy Fallon Show wearing a tiger print dress that looks awfully similar to the striped helmet Burrow wears on Sundays.

People reacted to the decision to go with such a Burrow-esque look on social media.

“Someone check on Joe Burrow,” one person wrote on Twitter.

The Cincinnati Bengals’ official Twitter account even took note.

“Don’t worry about what Kendall doing and worry about firing that HC you got,” someone else told the Bengals.

Would you choose Booker or Burrow if you were Jenner?