Snoop Dogg’s friendship with iconic homemaker Martha Stewart took everyone by surprise. The unlikely pair has teamed up on several occasions, including the 2024 Paris Olympics, for which they won a Sports Emmy for their coverage. Now the dynamic duo is ready for a new, exciting venture. Keep reading to find out all about it.

The Friendship No One Saw Coming

After serving time in prison for insider trading, Martha Stewart reclaimed her career as a lifestyle expert. In 2008, iconic rapper Snoop Dogg joined her as a guest on The Martha Stewart Show. Their meeting would change both of their lives forever and create a long-lasting friendship.
Snoop Dogg and Martha Stewart/Credit: YouTube
The unlikely pair bonded over making mashed potatoes and teaching each other slang. Their surprising chemistry led to future collaborations, including their own cooking show, Martha & Snoop Dogg’s Potluck Dinner.

Martha Stewart and Snoop Dogg co-hosted The Puppy Bowl in 2021, appearing in television ads together, and teamed up for the Paris Olympics in 2024. She made an appearance during his highly popular Snoop’s Holiday Halftime Party during Netflix’s broadcast of the Detroit Lions vs. Minnesota Vikings game on Christmas Day.

Now the beloved duo has another unexpected venture.

Snoop Dogg & Martha Stewart Partner Up For New Venture

People have come to expect the unexpected from Snoop Dogg and Martha Stewart’s odd but endearing friendship. But no one saw their latest move coming. The Guardian reported that the unlikely duo recently became minority owners in a Welsh soccer club, Swansea F.C.
Martha Stewart and Snoop Dogg/Credit: YouTube
The rapper and the lifestyle guru are the latest celebrities to take an interest in soccer overseas. LIVE with Kelly and Mark hosts Kelly Ripa and Mark Consuelos bought an Italian soccer team in 2022, as documented by ESPN cameras earlier this year.

NFL icon Tom Brady is a minority owner in the Birmingham City club. According to The Guardian, Martha Stewart was in attendance for Swansea F.C.’s championship game against Wrexham on Friday, December 19.

Fans React To Shocking News

The official Swansea F.C.’s Instagram put out the welcome mat for the new minority owners. The Club posted a photo on social media of Martha Stewart and Snoop Dogg holding up team jerseys with their names on the back. The post had the caption, “Welcome to the club @marthastewart, we’re excited to have you on board!”

The reaction from fans was mixed. Some didn’t know who Martha Stewart was. A few comments poked fun at her prison stint, including jokes suggesting it’s time to sell shares in the soccer team. But a large section of fans were excited to welcome the new minority owners.

“Just when I thought I couldn’t love her anymore”
“Can life get any better?”
“Can she play right back?”
“Swans cooking up a storm with this one”
“Legends only”
“We are MASSIVE”
“I’m still waiting on a Swansea rap song”
“Legendary”

The news of Martha Stewart and Snoop Dogg’s latest venture was unexpected. We can’t wait to see what they have in store next.